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Hindustan Times is an Indian English-language daily newspaper introduced by Mahatma Gandhi in 1924. It played integral roles in the Indian independence movement as a nationalist and was then, a pro-Congress daily. The newspaper is owned by Shobhana Bhartia. It is the flagship publication of HT Media, an entity controlled by the KK Birla family.

Hindustan Times is one of the largest newspapers in India, by circulation. According to the Audit Bureau of Circulations, it has a circulation of 993,645 copies as of November 2017. The Indian Readership Survey 2014 revealed that HT is the second most widely read English newspaper in India after The Times of India. It is popular in North India, with simultaneous editions from New Delhi, Mumbai, Lucknow, Patna, Ranchi and Chandigarh.

The print location of Jaipur was discontinued from June 2006 and that of Nagpur edition was discontinued from September 1997. HT launched a youth daily, HT Next, in 2004. The Mumbai edition was launched on 14 July 2005 and the Kolkata edition was launched in early 2000. In The Brand Trust Report 2012, Hindustan Times was ranked 291st among India's most trusted brands and subsequently, according to the Brand Trust Report 2013, Hindustan Times was ranked 434th among India's most trusted brands. In 2014 however, Hindustan Times was ranked 360th among India's most trusted brands according to the Brand Trust Report 2014, a study conducted by Trust Research Advisory, a brand analytics company. Other sister publications of Hindustan Times are Mint (English business daily), Hindustan (Hindi Daily), Nandan (monthly children's magazine) and Kadambani (monthly literary magazine). It also has Children's version like other newspapers. The media group owns a radio channel, Fever 104.0 FM and also have education related company called Studymate and organises an annual Luxury Conference which has featured speakers like designer Diane von Fürstenberg, shoemaker Christian Louboutin, Gucci CEO Robert Polet and Cartier MD Patrick Normand. Hindustan Times is owned by the KK Birla branch of the Birla family.

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Type of Newspaper ads in Hindustan Times

There are three types of newspaper advertisements, Text Classified Ad, Classified Display Ad and Display Ad:

Book Classified Text Ads in Hindustan Times

Classified Text Ads are small-scale ads. Text classified ads are published in the classified column of the newspaper. Considered the most preferred kind of newspaper advertisement, the rates incurred for booking Text Classified Advertisement is fairly economical in comparison to the other types of newspaper advertisement.

Book Classified Display Ads in Hindustan Times

Classified display advertisement is a type of ad that is similar to classified ads, the only difference being is that the ad includes images along with the text. Strategically planned and executed, classified display ads are effective in gaining more attention through an image. Display of an image assists in persuading a reader to get converted into potential customers. In accordance with affordability, classified display ad - calls for a real deal in comparison to classified ads.

Book Display Ads in Hindustan Times

There is no denial of the fact that display ads can take a business’ advertisement standards to a higher level. Though these ads are expensive but are often bought by big brands for better brand recall and conversions. Irrespective to classified and classified display ads, display ads can span across multiple sections and can occupy a quarter of a page, half a page and even full page of a newspaper.

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